Dior has created its first professional makeup line, a collection of makeup artist essentials, inspired by the energy backstage at the runway shows. Shades to suit all skin tones in exclusive* and buildable textures.
The Face & Body Primer is the Dior makeup artists' secret weapon for creating an instantly flawless complexion: imperfections are blurred, the complexion looks brighter, plumper and more even. Foundation hold is improved.
* At Dior.
NATURALLY ENHANCED, EVEN AND LUMINOUS COMPLEXION
An instant touch-up effect. Foundation lasts all day.
Helps reduce the appearance of pores by 45%.*
Blurs redness and imperfections.
Mattifies the skin all day long.
Instantly brighter complexion.
24H OF CONTINUOUS HYDRATION:**
Immediate plumping and smoothing effect.
Non-comedogenic.
* Instrumental test on 15 and ** 11 subjects.
MATTIFIED SKIN ALL DAY LONG:
Mattifying powders. Foundation lasts all day.
Fine, non-oily texture.
Fuses with the skin.
24H* HYDRATION:
High concentration of glycerin.
Shea butter.
* Instrumental test on 11 subjects.
UNIVERSAL GLOW:
Light-reflecting micro-pigments.
Pigmented beauty-enhancing powders.
Suitable for all skin tones.
001 Universal shade, natural finish.
"I strove to recreate the effect obtained backstage when the models' skin is massaged before applying makeup. This blurring, plumping and moisturizing primer imitates this action and works like a radiance booster, it's true wake-up makeup."
Peter Philips, Creative and Image Director for Dior Makeup.
Apply the Face & Body Primer on the entire face, massaging in circles to smooth lines and prepare the skin for makeup.
1. Apply the primer after your skincare routine and before makeup using light strokes of the fingertips and massage onto face. An instant touch-up, skin appears smoothed.
2. For an enhanced natural complexion, the Face & Body Primer can be worn alone, without foundation, to blur imperfections and to achieve a naturally bright and even complexion. Skin appears plumped and more hydrated.
3. For long-wearing face makeup, wear the primer under foundation: its texture blends seamlessly with the skin for a flawless finish and perfect makeup hold.
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